Tip share by Paul Shiman – CEO Verto Advisors
What is your name and title, and what does your company do?
Provide consulting services to increase revenue by finding the GAPS no one else can.
Developed a digital sales playbook to help the modern sales organization
One sentence BIG IDEA:
The paradox of choice is causing confusion and helplessness among buyers today. Digital Sales Playbooks critical to complex sales success.
Why is this relevant to marketers?
Trust has been diminished over the last 5 years of sellers and their motive. Landing the message has become increasingly difficult – too much noise. The modern sales professional has a conflict of confidence.
Challenge for Attendees:
Do your clients have a clear vision, framework for sales to deliver the message?
• Only 3% of buyer trust sales reps.
• On average it takes 18 calls to connect to a buyer
• Only 24% of sales emails are opened
• Over 50% of your prospects are not a good fit